A New York state company will stop production of Red Ribbon Week bracelets and discard its remaining inventory of the rubber wrist bands because of an unintended message printed on them.
The bracelets, handed out last week to students in the WACO school district in southeast Iowa, carried the anti-drug slogan “I’ve Got BETTER Things to DO than DRUGS.”
The issue was the unintended message of the all-uppercase words: Better Do Drugs.
Mark Taxel, executive vice president of Hauppauge, N.Y.-based Positive Promotions, said no one noticed how the words looked on the bracelets before they were distributed.
Oops! Bracelets appear to say ‘Better Do Drugs’ (AP)
(Thanks, Kevin!)