The rally squad’s task is to use their signs and banners as shields between ther demonstrators and the main press platform. If the demonstrators are yelling, rally squads can begin and lead supportive chants to drown out the protestors (USA! USA! USA!).
[…]
The rally squads can include, but are not limited to, college/young republican organizations, local athletic teams, and fraternities/sororities.
Excerpt from Presidential Advance Manual in
White House Policy Illegally Silences Americans Critical of Bush (ACLU, via Fifth Column)
The manual as PDF
Video used to recruit “rally squads” (GoogVid)