
Question: Is there anything labeled “Kraft” that contains more than traces of, you know, food?
“We think customers understand that it isn’t made from avocado,” said Claire Regan, Kraft Foods’ vice president of corporate affairs. “All of the ingredients are listed on the label for consumers to reference.”
[…]
Like much of the prepared guacamole sold in supermarkets, Kraft guacamole is essentially a whipped paste made from partially hydrogenated soybean and coconut oils, corn syrup, whey and food starch. Yellow and blue dyes give it the green color.
Lawsuit stirs up guacamole labeling controversy (Los Angeles Times, via Morning News)
FUN FACT: Avocado’s name comes from ahuacatl, the Nahuatl word for “testicle.”